Meet Our Team

Gabriela Pascuali - Director, CEO

Gabriela is the queen of processes and finding the right talent for any business. She has 14 years of experience in hiring high-level executives, setting up systems, processes, and business operations, and creating high-performing teams.

She grew two different startups. She also took one health company from a small team of 7 to a 90-person powerhouse that brings in 9 figures of revenue yearly and doesn’t require its founder to be actively involved in running the business.

She’s experienced in many sectors, including supplements, automotive, pharma, energy, finance and education.

David Chin - Director, Head of Legal

David has over 20 years of experience in advising businesses on their legal efforts. He’s experienced in both business law and marketing compliance.

In his career, he successfully represented global businesses valued at over $10 billion.

Catherine Eastley - Director, Head of Finance

Certified Accountant and Financial Controller. Catherine makes sure that the business runs properly — without revenue leaks… And also according to the most recent international tax law. 

Thanks to her experience, every business she works with is run with profit — and pays the most optimal taxes — while being 100% compliant with tax regulations.

Catherine has worked with businesses from 4 different continents and overseen over $1 billion in revenue.

Adi Csaba - Brand Manager

Adi has 12 years of experience in Brand Management and Creation. He has worked with global leaders such as Samsung (as a senior team manager), Coca-Cola, Vodafone, IKEA, Danone, Proctor & Gamble, and more.

He also worked with some of the biggest brand agencies, including Ogilvy. And in 2020, he won a prestigious creative award, Cresta — for the brand campaign he and his team created for Wolt

Greg Janiszewski - Copy Chief

Greg has 8 years of experience writing high-converting copy for multiple 7, 8, and 9-figure companies. His copy generated over $200 million in revenue for his clients directly and indirectly.

He’s written every popular copy format and is experienced in running copywriting teams and training new copywriters. He specializes in coming up with new ideas to sell your product — and open up new profitable audiences for your business.

Martin Kovachev - Ecommerce Marketing & Paid Ads Manager

Martin is an experienced marketer who quickly recognizes revenue holes in your marketing… And patches them up fast to instantly boost your revenue. 

He has 12 years of experience managing paid advertising on 3 different continents. He’s scaled a business from $0 to $1 million in monthly revenue within 6 months. And has developed an advertising campaign that brought in $4 million in revenue — in just 4 days.

He’s also an experienced CRO professional who can improve every area of your marketing to make it more effective and profitable.